Grey New York and MJZ director Nicolai Fuyglsig created this ‘Inspired’ ad for Canon. The spot won the 2013 Emmy Award for Outstanding Commercial on last Sunday at the 65th Annual Creative Arts Emmys.
The advert showcases the creative ways Canon users have captured images and videos, demonstrating users can extend their imaginations using Canon products.
The other three nominees were Wieden + Kennedy’s ‘Jogger’ for Nike, BBH’s ‘Jess Time’ for Google Chrome, and Crispin Porter + Bogusky’s ‘The Chase’ for Grey Poupon.
Grey’s win ended a streak of four straight victories for ads created by Wieden + Kennedy. Watch the shortlisted ads here.
Lastly, watch the winning ad below and tell us if this would inspire you.
Filed under: Design Tagged: Ad, Advert, advertisement, Agency, BBH, Canon, creative, Crispin Porter + Bogusky, Google Chrome, Grey, Grey Poupon, inspiring, Nike, Wieden + Kennedy
